This client already had a business called Cherokeeland. Tjacko sell wonderful high class Jeeps. I love Jeeps and all the American Vintage style they represent to me. Tjacko agreed that we should go for a look and feel of amercian chique for Cherokeeland (in progress) and for a more brittish vintage feel for Minilodge.
Here are the moodboards to elaborate
chique
vintage
playful
the logo design process
first fase
second
3rd
and then finally; the website (which is still in the process of being built)
in the future we are also going to redesign the showroom in the style of this moodboard